Nike “Catch the Flash”
Nike’s new jacket turns Vienna into running paparazzi.
To demonstrate how Nike’s Vapor Flash Jacket makes runners visible in the dark, we set up an integrated chase game on the streets of Vienna.
Client: Nike, Austria Agency: Jung von Matt AG, Germany Creative Directors: Kai Heuser, Joerg Jahn, Jacques Pense Copywriters: Gün Aydemir, Matthias Hess, Christoph Moll Art Director: Matías Müller Designers: Christoph Kock, Alexa Petruch, Christopher Mackamul, Rico Noel, Boris Noll, Andreas Jeutter Information Architects: Andrea Conradt, Valerie Dapprich, Robert Rockmann, Sebastian Heidfeld Motion Designer: Aslan Malik Technical Director: Nils Doehring Programmers: Simon Schmid, Philipp Timmalog, Richard Pietsch, Darius Morawiec Producers: Anja Geib, Simone Abel Art Buyer: Bianca Winter Account Managers: Manuel Colloseus, Björn Hansen, Denise Winter Photographer: Mat Neidhart Post Production: Recom GmbH & Co. KG Director: Cem Kaya Editor: Cem Kaya Sound Design & Music: HearDis!
Art Directors Club Germany: 1x Silver, 3x Bronze, 1x Finalist ADC Europe: 1x Finalist Adam&Eva Award: 1x Gold Cannes Lions: 1x Finalist Creativ Club Austria: 1x Gold, 2x Silver, 1x Bronze Clio Awards: 1x Silver, 1x Finalist Eurobest: 1x Silver Epica Awards: 1x Silver, 1x Bronze DMMA Onlinestar: 1x Bronze One Show: 1x Silver, 2x Finalist Red Dot: 2x Winner
