THIS IS A STUDENT PROJECT.
Airbnb strives to make anyone feel that they can “belong anywhere”. In light of their motto, the playset addresses the lack of facilities for children in airports. While digital entertainment becomes more of their go-to in this age, I believe that it is our responsibility to enforce the balance between their screen time and the time spent in the real world. At the same time, by implementing Airbnb’s logo as the main structure of the playset, it portrays the company’s personalities: friendly, flexible and accommodating.
THE PROCESS
Conceptualization
Stage 1–Three Initial Concepts and Preliminary Models
Idea 1–Booking Station
Located at an airport lounge, travellers can book their stay with the provided tablets or simply rest on the Airbnb sofa.
Idea 2–Around the World
Installed in the entrance of an Airbnb Open, this centerpiece resounds Airbnb’s presence in more than 191 countries.
Idea 3–Playground
An area where children can get engaged while their parents are attending Airbnb Open. The playground enforces the idea that anyone, including children, can “belong anywhere”.
This concept was chosen to be explored further.
Stage 2–Concept Development and Intermediate Model
