Sila – Visual identity
Hypothetical project
Sila is an NGO fighting to preserve the permafrost and climate collapse.
In the same context as the edition, Sila adopts in all of its graphic supports a minimal style leaving room for interpretation.
The search for an institutional logo put forward to the different layers of permafrost and the issues related to it should be clearly stated.
The confrontation of a choice between the global warming referring to our consumption patterns and the consequent melting of permafrost was then essential in the way of representing the NGO.
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