Character Animation and Motion Design
This project was designed for an online retailer of prescription glasses. This campaign goal was to ease customer's concerns, reassuring that buying glasses online isn't scary at all. The way to achieve this was to showcase situations that are indeed risky (bungee jumping, roasting marshmallows with lava or playing with tigers).
Animation done in After Effects using Plugins like: Duik, RubberHose and Particular.
