SYNOPSIS
The Little Book of How to save trees was created as a direct mailer for the client, Food and Trees for Africa.
The Challenge was to create awareness within corporate management of how simple changes in office behaviour can reduce the amount paper consumed.
"The Little Book Of How to Save Trees" gives handy hints one could use to save paper, while the design itself is an example of how using less paper can still be an effective way to communicate. Only a limited amount were made, with the last page asking the recipients to share this book with others.
