In 2016 and 2017 I was part of Edelman México as a digital designer and content strategist. My role was to be the link between the creative and the digital marketing team for the content creation of our clients.

My main client was HP (Hewlett Packard) and I was in charge of creating their social media content strategies for their Latin American profiles.

At this role, my main duties were to create content, copy and artwork for the social media monthly publications for our client. HP is a brand that has many many products to feature and the main goal was to communicate that HP had a product perfect for each individual. 

Our voice was playful, smart and creative, with many posts inviting the audience to let their imagination loose and see the many things they could create with their HP products.