JALAN - JALAN KE JKT
This is my college project for designing travel brochures in 3 specified medium sizes. In this project I choose the city of Jakarta as my promotional material due to its historical context. It’s a city that sustains many historical heritage from colonial period up to now, as well as the various cultures. Jakarta is also known as a never-sleep city. Thus, it attracts many people from different ethnics, cultures, and regions to visit Jakarta.
Concept of "Jalan - Jalan ke JKT” was a combination betwen old and modern lifestyle in Indonesia.
The idea of this brochures was inspired by black and white photograph that gave an old or historical impression, then combined with white and red colour to represent the colours of Indonesian flag.
The combination of red, white and black colours was intended to create contrast and balance in the design composition. In order not to make it too old, the design composition was created minimalist and modern through the layout and use of display with san-serif typeface.
*all information were taken from google and the pictures were borrowed from many sources. I do not own any photos or written information.
Photography by Clarissa Ruth Natan
Styling by Michelle Gondomuljo
Thankyou for viewing!
