Scott Taylor's profile

environmailist - Green DM Campaign (creative direction)

Outbound Mail Package - Cover side / Mail side 


Outbound Mail Package - Interior components:
- 4 reuseable coasters, each with unique benefit copy,
- Demonstration of using all real estate--even inside of the envelope/carrier, - BRC and card sharing all the green certifications and of process and materials.



Above: the Personalized Landing Page, from PURL on the DM.

Below: Thank You Page keeps customer in the USPS loop by referring them to a relevant green article in the USPS Direct mail Magazine DELIVER.




The Fulfillment Brochure - cover and spreads:
- filled with valuable information organized for easy reference. 
environmailist - Green DM Campaign (creative direction)
Published:

environmailist - Green DM Campaign (creative direction)

With rising concerns about the environmental impact of direct mail, we helped the U.S. Postal Service launch a multi-channel campaign to show mar Read More

Published: