Human Immunity
The goal of this project was to create a series of educational materials conveying the concept of human immunity to a target audience of upper high school to college level students.
I created two posters for the series. The first poster introduces the cells in the immune system through an illustrative style with rendered imagery. The second poster discusses some of the cellular interactions that happen when an infection is present via a combination of graphic elements and use of rendered imagery. These posters are intended for print and to be displayed in a classroom environment. Dimensions of each poster are 22 inches by 28 inches in size.
Another element of this project involved creating motion graphics from still imagery and creating a concept for a digital learning solution. The idea behind this animation is to demonstrate how the graphics can be used in mobile applications to create interactive systems that allows students to access information in a creative and visual way.
I also applied various graphics from the two posters to traditional textbook page layouts to demonstrate the multi-functionality of the illustrations and their uses. Below are three examples of how these illustrations can be repurposed in a third application.
The final portion of this project was to utilize social media (Instagram and Tumblr) to spark interest in the topics. I experimented with what kinds of graphics attract attention on mainstream social networks, where topics like this aren't as popular. I also had to determine what hashtags were popular and reached appropriate audiences, as well as new audiences. In the end, I discovered that more illustrative and bold imagery like the image below was the best at eliciting a response from the general public.
