With Sky Sports' forthcoming coverage of the 2017 Lions Tour of New Zealand, we used our presence at the Six Nations matches to run a promotional teaser on the Twickenham stadium big screens and match day programmes. Due to event restrictions, we were unable to directly promote 'the tour', instead done so symbolically using the lions claw as a visual metaphor and signing off with a Sky Sports brand message.
Final Render
Still Frames
Creative in Situ
Credits
Designer / Director: Chris Sharpe
3D / Compositing: Stephen Jorden
Producer: Sophie Brooks