Sprite Dunk Intensity Meter
Sprite asked us to find ways to measure intensity, so we created a meter that measures the force of a slam dunk. We partnered with technicians from MIT to create the technology and implement it at the Sprite Slam Dunk Contest.
Creative Director: Ari Weiss
Art Director: Dean Woodhouse
Art Director: Hugo Bierschenk
Creative Director: Ari Weiss
Art Director: Dean Woodhouse
Art Director: Hugo Bierschenk
