The One Show / 2015 Young Ones Competition
Advertising and Motion Graphics Design
The Brief:
Exposure to the digital world at a young age can be a fantastic thing! Kids can communicate with peers anywhere in the world, cultivating connections with communities far beyond their own backyard. On the other hand, is childhood in danger of becoming virtual reality? Is there such a thing as too much “screen time” for youngsters? Our challenge to you this year is to consider the above questions, ask some more of your own, take a position and run with it. Kids and technology—is it a good thing, or a bad thing?
Exposure to the digital world at a young age can be a fantastic thing! Kids can communicate with peers anywhere in the world, cultivating connections with communities far beyond their own backyard. On the other hand, is childhood in danger of becoming virtual reality? Is there such a thing as too much “screen time” for youngsters? Our challenge to you this year is to consider the above questions, ask some more of your own, take a position and run with it. Kids and technology—is it a good thing, or a bad thing?
Our Big Idea:
Integrating PLAY with a SAFE search engine — GGGLE (pronounced 'giggle') the safe search engine for kids to promote independent learning
The team consisted of 4 members and their following roles:
Brainstorming / Idea conception / Art Direction: All
Gggle logo Branding: Yu Ze Y.
User Interface designs: Yu Ze Y. and Yun Theng K.
Avatar designs and concept: Yun Theng K.
Achievement Badges designs and concept: Charmaine Y.
Video voiceover copywriting: Kezia Y.
Motion Graphics and video Animation: Kezia Y.
