Problem
Develop a promotional campaign for the annual horror film festival held at the Crest theatre.
Develop a promotional campaign for the annual horror film festival held at the Crest theatre.
Solution
After researching the list of movies and the history of the horror movie genre, I wanted to design a system that, much like a film festival, gives tribute to the classics. Taking inspiration from Saul Bass, I created a system that feeds off the psychological and physiological aspects of the horror film genre.
After researching the list of movies and the history of the horror movie genre, I wanted to design a system that, much like a film festival, gives tribute to the classics. Taking inspiration from Saul Bass, I created a system that feeds off the psychological and physiological aspects of the horror film genre.
