#OldRivalsNewArena
The creative for the Heineken Cup Quarter Final against Toulouse in Thomond Park Stadium. Munster had played Toulouse a number of times in the past but never on their home ground. This is where the #OldRivalsNewArena campaign came from and subsequently where the gladiatorial arena feel originated.
Original creative for promotion of the game, depicting a Munster team huddle while the Toulouse players advance with the tattered flags of the teams beaten in the campaign to date.
Poster
Programme cover based on the same creative
Finish with a red foil and a spot UV on Captain Peter O'Mahony
