CHALLENGE: Find a way to promote McDonald's in a cinema magazine next to an article on Iron Man 3.
---
My very first published piece of advertising during my internship at DDB Tribal Vienna.
Kinda proud to call McDonald's my first client.

CHALLENGE: Show the target audience how to save time with T-Mobile.
---

Wrapping on "INNO" of Der Standard, a special edition of a daily newspaper in Austria.

CHALLENGE: Find a connection between Milka chocolate and McDonald's to promote the new limited selection of McCafé including Milka coffee & Milka muffin.
---
Based on a Milka bar called "Lila Pause" (meaning "purple break") I changed the headline to "Lila Jause" (meaning "purple snack")