The logo for Wanderly represents a harmonious blend of travel symbolism and the brand's name. At the heart of the design is an image of a bird stylized to resemble the letter "W". This bird symbolizes freedom, lightness, and the desire to explore new places, embodying the idea of endless travel and adventures.

Using the bird instead of a regular letter makes the logo unique and memorable. It reflects the company's core activity of organizing tours worldwide, emphasizing its mission to help people discover new horizons and cultures.