eLIGUE 1 by Ubereats - 2024
↘ FIELD OF PRACTICE
eSport
↘ CLIENT
eLigue 1 by Ubereats
↘ INTERVENANTS
ROUSSEL.STUDIO : Art Direction
TerrySO : Coordination
↘ MISSIONS 01
Creation of visuals for the social media of eLigue 1 by Uber Eats and Ligue 1 by Uber Eats, to illustrate the 'Match of the Week by Uber Eats'.
↘ BRIEF 01
Expected style: adopt a 'detective investigation' theme. Clients wanted players to be displayed on the board as suspects, with two commentators in inspector mode.
To create this first visual, I decided to craft several distinct profiles using sheets, photos, and other interconnected elements, reminiscent of a suspect board. I also assembled a photomontage with the commentators, adding a badge to the seated one. There are many details in this visual for you to discover on your own. I also worked on adjusting the lighting and shadows to seamlessly integrate the commentators.
↘ BRIEF 02
A retro-futuristic universe combining the beauty of vintage (typography and metallic reflection, kitschy light effects) with futuristic elements (neon, grids, HUD). Emphasize the monuments/elements that make up the respective cities with this video game ambiance.
I wanted to create something that blends this vintage aspect with a cyberpunk vibe, playing with objects that evoke this aesthetic. I also added holograms in the background and two planets in the sky to enhance the futuristic effect.
↘ THIRD DESIGN
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↘ MISSION 02
Create the official poster for the victory of the final of the 2024 season of the eLigue 1 by Uber Eats on the FC24 game. The poster was posted on the social media of eLigue 1 and Ligue 1 by Uber Eats. It was also printed in 'L'Equipe' newspaper on 30/04/2024 and in 'France Football' magazine.
↘ BRIEF
The brief is to create a photomontage featuring the two winners of the 2024 season, set against a backdrop of a mix between an abandoned hangar and a stunning view of the French capital and its Eiffel Tower through illustrated stained glass windows bearing the logos of the league and the winning team, FC Lorient. On the left, a theater, the venue of the grand final.
The two players are positioned in the center, with the star player 'Fouma' seated on a throne, and his teammate Montexer beside him. Both are wearing crowns to emphasize the victory theme. I've also added golden ornaments and a color scheme to underscore the importance of the final.
Special thanks to eLigue 1 Uber Eats.
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