VI AN | CAMPAIGN TẾT AI CŨNG CÓ QUÀ 2024
Type:AI Key Visual/Clip Viral
Agency: ADT Global
Client: Viettel Telecom
New Year's 2024, Viettel Telecom - one of the leading telecommunications companies in Vietnam, combined with ADT builds communication publications (Key Visual, Clip Viral)
for the AI O2O campaign "Tết A.I cũng có quà.
MOODBOARD
Key Visual is inspired by the diversity of products/services as well as the customer base that Viettel Telecom serves through the image of a bustling apartment complex with "special" window frames. The highlight is the appearance of Vi An - Viettel Virtual Ambassador, bringing residents an interesting gift on the occasion of Tet 2024.
TAGLINE
Tết A.I cũng có quà - Not only everyone, but also A.I virtual people also have gifts from Viettel Telecom
KEY VISUAL SKETCH
FINAL
CLIP VIRAL
Starting from the tagline "Tết A.I cũng có quà", Clip Viral is a journey following a "special" gift including attractive incentives from Viettel Telecom for apartment residents as well as Vi An Virtual Ambassador.
CREDIT
Production house: CÁO Multimedia
Director: Hanh Vu
EP: Nhung Nguyen
Producer: Nguyễn Việt Anh
Account: Mai Chin
DOP: Kim Chu Nam
1st AD: Lã Đông
Key Visual photography team: Lịch Lãm
