/ theTradeDesk
The Project_
We created the 3D VFX and motion graphics inserts for the new videos of TheTradeDesk, an incredible project that led us to explore the world of Bullet Time, thanks to TheBlinkFish who invited us to join the project. The challenge was to insert objects that remain still in the air, distributing them along the path of the camera.
/ the 2D motion design
With Cinema4D, we performed the 3D camera tracking, replicating its optics and aperture to achieve a perfect match with the cameras used to shoot the scenes. This allowed us to accurately place objects in 3D space. The post-production and 2D motion work were done with After Effects. Here, too, we performed several 3D tracks to insert objects, text, and screens.
/ the splash research
Xparticles liquid sim_
