Remember the time when we were taking immunity meds like Cadbury Gems?
In the pandemic times, staying healthy and boosting immunity was crucial to avoid getting sick from COVID-19. There were constant ads promoting products to boost your immune system. The only powerful term used in these ads was the term-"Immunity booster," and people believed that by consuming these products, their immunity would magically improve within a couple of weeks.
Our design humorously illustrates how the ads made boosting your immunity seem as easy as topping up your phone recharge, in the midst of the lockdown. 😂