Jessica Keely's profile

ODNR- Brand Identity and Boating & Water Safety Signage

Jessica Keely
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ODNR- Ohio Dept. of Natural Resources- Brand Identity Development and Boat/Water Safety Graphics

I was on a team of two to design environmental and experiential graphics for a handful of Ohio state parks and their remodels and rebranding of their current nature centers. This consisted of meeting with naturalists and various employees at each park, learning about their user needs and goals, surveying and taking an inventory of the building and current collection, researching and planning for the new content, meeting with fabricators and being apart of the fabrication process, helping with installation, and managing post installation photography of the new spaces.

ODNR had a small branding package already in place. I took what they had and expanded upon their package to implement across the various nature center redesigns. I also created the following boat and water safety graphics for use throughout all parks. The signs are post and panel signs that will be near the nature centers and boat launch areas. The signs also include hardware for staff to attach optional boat paddles and/or kayaks to for visitors to test and feel.
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Boat & Water Safety
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Installation Photos- Photographer: Corrie Schaffeld
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
Brand Design brand identity design EGD environmental graphics environmental design Experiential design Signage Sign design park design
ODNR- Brand Identity and Boating & Water Safety Signage
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Jessica Keely's profile

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Jessica Keely's profile
Cincinnati, OH, USA

ODNR- Brand Identity and Boating & Water Safety Signage

ODNR- Ohio Dept. of Natural Resources- Brand Identity Development and Boat/Water Safety Graphics I was on a team of two to design environmental Read More

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