Midas Liqueur
"Make it memorable..."
"Make it memorable..."
Life’s greatest events need an equally memorable drink with which to toast them. Midas Liqueur is the golden touch that defines the moment for those with discerning tastes. The campaign’s concept revolves around Trinidad’s Carnival; what could be more momentous than participating in “the greatest show on Earth"?
'M' letter poster; first of five in series.
Copy: "Make it memorable. Make it MIDAS liqueur. / Please revel responsibly."
'A' letter poster; fourth of five in series.
Copy: "Make it memorable. Make it MIDAS liqueur. / Please revel responsibly."
Copy: "Trini Carnival. First time ever playing Mas! Las' Lap done, time to reminisce..."
