Packaging and specialty product concept to promote the ABC television show LOST.
Strategy: Out-of-brand cross-promotion with Eagle Creek Travel Gear.
Kit includes mini "crash-damaged" suitcase, official Dharma t-shirt, Dharma Rubik's Cube, commemorative pin, Oceanic Airline's ticket props, Eagle Creek aluminum water bottle, official double-strand leather necklace with numbers pendant, and Everything Happens For A Reason book.
My role: concept / copywriting / design / photo illustration
