BRAND IDENTITY
DUBAI SHOPPING FESTIVAL MARKETS
2019-2020
DUBAI SHOPPING FESTIVAL MARKETS
2019-2020
OBJECTIVE
To develop a brand identity for the six markets of Dubai Shopping Festival, ensuring each represents its theme but still stays consistent with all. Assets created: Logos, Key visuals, Guidelines, Branding
To develop a brand identity for the six markets of Dubai Shopping Festival, ensuring each represents its theme but still stays consistent with all. Assets created: Logos, Key visuals, Guidelines, Branding
LOGOS
Themes:
AL KHAWANEEJ: Winter wonderland | CITY WALK: LED lights | AL SEEF: Heritage
AL RIGGA: Nostalgia | HATTA: The Mountains | MOTB: yearly new theme
AL KHAWANEEJ: Winter wonderland | CITY WALK: LED lights | AL SEEF: Heritage
AL RIGGA: Nostalgia | HATTA: The Mountains | MOTB: yearly new theme
KEY VISUALS
POSTCARDS
BRANDING
OUTDOOR
CREDITS
CREATIVE DIRECTOR
KARLA BEKHAZI
GRAPHIC DESIGNER
AMNA SAMIR