Use of technology in the recruitment process is now the standard. HR agencies and headhunters should focus on exploring technologies that can effectively help in engaging the candidates. SMS API integration is a tried and tested method that facilitates a seamless and straightforward recruitment process, right from candidates to delivering immediate feedback. Open rates for SMS are way more than emails, and hence the usage of SMS marketing can add value to any recruitment process if a robust strategy is followed.

If you need to source a high number of candidates within a limited time period, there can be no better way than SMS. If you stick only email for contacting candidates, then there is a good chance that the role will have been filled by the other agency using SMS. After all, it all comes down to the open rates in the end. Most HR agencies ideally conduct recruitment for diverse roles across the industry, such as marketing, sales, finance and legal. Segmenting a list based on these varied categories and sending bulk SMS out to all candidates within a specific list can aid in contacting the most relevant candidates in the shortest amount of time.

Bulk SMS Service Provider can not only be useful for sending job details, but also interview reminders. Almost all HR agencies are well aware of the situation of candidates not turning up for interviews. By sending SMS reminders to the candidates at specific intervals (a week, a day, or even an hour before) can go a long way in reducing this risk.

SMS can also be a great way to start a private conversation with a client. Rather than calling up a candidate while they are working at their current workplace, it will be much better to send them an SMS with the summary of the requirement and ask if there is an appropriate time to discuss a role. More ways how an SMS Service provider can help an HR agency can be found online.