Leica . Hostage of Memory
Film for Leica . World Photography Day - August 19
This campaign stresses the importance of registering one’s own life, thus avoiding becoming a hostage of human memory. When it comes to reliving a special moment, photography is faithful to the details, while memory distorts, mutilates and even kidnaps the facts.
Agency | Client _
F/Nazca Saatchi & Saatchi
Awards & Nominees _
Motionhand _
Motion Direction, 3D Animation, Compositing and Post-production.
Direction & 3D/2D Animation: Estevão Puggina
Compositing & Post-production: Estevão Puggina
Cinema 4D: Mauro Olivas
Creatives _
Art Director: André Fukumoto
Copywriter: Charles Faria and Luiz Brodo
