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Design for Industry - Revamping Pringles Packaging




Problem of original packaging

- The bottom crisps are very inaccessible.
- The crisps are crumble easily.
- Fell out the left over crisps that are deep inside the container when you pour it out.




Solution

1. Make the cylindrical shape into half    Easy to reach the bottom of the container
2. Become two parts (up and down)    Can try two flavor at one time
3. Can twist to open and close  →  The crisps can be preserve for more longer time
4. Add a compartment in the container  →  The separations make the crisps do not break or crumble easily



Design for Industry - Revamping Pringles Packaging
Published:

Design for Industry - Revamping Pringles Packaging

Published: