Campaign website for Kraft's Philadelphia Cream Cheese.
A digital cooking school showing the various uses of Philadelphia
Cream Cheese through eight animated recipes.
Executed while employed at Sid Lee.
Agency: Sid Lee
Design: Florence Truong
Art Director: Alvaro Pereze del Solar
Design: Florence Truong
Art Director: Alvaro Pereze del Solar
Co Creative Director: Eva Van Den Bulcke
Project manager: Melanie Adler
Front-end developent lead: James Paterson
Project manager: Melanie Adler
Front-end developent lead: James Paterson
Front-end development: Onno Schwanen
Animation: David Leclerc
Released: September 2009
Website no longer online