Our communication strategy for 5G:
We built it up in three phases. In phase 1 we claimed 5G for Telekom.
We show people what 5G can do and bind the technology to our brand through strong signaling: The invention of "T-5G". The umbrella of all phases says: With 5G nothings stands between us anymore.
TVC 40'' "The G"
T-5G 3D Animation:
OOH: