"ACG Means All Conditions Gear
and all conditions means all conditions"
The inspiration behind this project comes from Nike ACG's tagline.
It dares to push the boundaries of "all conditions" and looks to what could come next.
"The Next Frontier" is the final project for my Brand Portfolio class.
Here, we were tasked to pick a brand and design 13 pieces. The project must include our design inspirations, color palette, merchandising page, plus a secondary project that would align with our brand/collection.
I created a coordinating integrated marketing communications plan with visuals here.
Colors from different worlds - both real and fictional.
From the gods in the heavens to the fiery depths of the Earth's core.
MERCHANDISING PAGE
