RYAN ASHER's profile

A•List - Sundance Film Festival

This collateral was for an incentive trip to Park City, Utah for the Sundance Film Festival. I've created packages for this group multiple times, but this particular package was my favorite because it incorporated refined versions of items I had used in previous years and it all came together very nicely. 

A few details: The shipper box had a perforated pull tab which allowed the box to open as a real clapboard would. I spec'd a mirror stock for the label on the film tin and the luggage tag fronts to tie in the metallic theme of the tin to the overall package. On those items the 'A-List' and Acura logos were back painted with opaque white to visually bring them to the foreground. Other materials were finished with a soft-touch laminate to give them a rich, tactile feel, and also to provide a contrast to the metallic elements. 
A•List - Sundance Film Festival
Published:

A•List - Sundance Film Festival

Published: